Ganadores del festival The One Show 2021

Se entregó en Nueva York y de forma virtual una nueva versión del festival The One Show 2021, un medidor mundial de la creatividad con el que se pudo apreciar que en la pandemia y los momentos difíciles, afloró aún más el talento del sector publicitario y marketero. Colombia no fue la excepción.

Los ganadores de este año provienen de 54 países, se entregaron 173 lápices de oro, 161 de plata, 224 de bronce y 1102 menciones de honor.

La gran campaña ganadora en The One Show 2021

Grandes ganadores del año en The One Show 2021

• Agencia: AMV BBDO
• Agencia independiente: Translation LLC
• Agencia In-House: Spotify In-House
• Red: BBDO Worldwide
• Holding: Interpublic Group
• Productora: Chelsea Pictures
• Productora de música y sonido: 750mph
• Anunciante: Libresse

Todos los ganadores aquí

Ganadores por Iberoamérica en The One Show 2021

Argentina: 2 Silver, 3 Bronze, 6 Merit

• SILVER: DAVID Buenos Aires “Home of the Billboards” for Burger King in Out of Home, Innovation in Lockdown
• SILVER: Grey Argentina Buenos Aires “Pensions Delivery” for Itaú Bank in Direct Marketing, Non-traditional & Guerrilla Marketing
• BRONZE: DAVID Buenos Aires “Home of the Billboards” for Burger King in Direct Marketing, Innovation in Lockdown
• BRONZE: Grey Argentina Buenos Aires “Pensions Delivery” for Itaú Bank in Direct Marketing, Innovation in Lockdown
• BRONZE: GUT Buenos Aires “VAR Promo” for Noblex in Direct Marketing, Non-traditional & Guerrilla Marketing

Brazil: 4 Silver, 3 Bronze, 24 Merit

• SILVER: AlmapBBDO São Paulo with Gomus «True Fashion” for Alpargatas in Print, Posters – Series
• SILVER: DAVID with Loud and Café Royal, all in São Paulo, “Late Night Stores” for Burger King in Film , Under 50K Budget
• SILVER: GAVa Studio São Paulo “Pillballs for Otrivin in Print, Craft – Illustration
• SILVER: SOKO São Paulo “She Can” for Ab InBev / Guarana Antarctica in Public Relations, Brand Partnerships
• BRONZE: BETC HAVAS São Paulo “HerShe” for HERSHEYs Brasil in Design, Packaging – Specialty
• BRONZE: BETC HAVAS São Paulo “HerShe” for HERSHEYs Brasil in Design, Craft – Art Direction
• BRONZE: SOKO São Paulo “She Can” for Ab InBev / Guarana Antarctica in Direct Marketing, Non-traditional & Guerrilla Marketing

Colombia: 2 Golds, 5 Silver, 6 Bronze, 13 Merit

• GOLD: MullenLowe SSP3 Bogotá “The Beer Cap Project.” For AB InBev / Aguila Beer in Direct Marketing, Physical Items
• GOLD: Ogilvy Colombia with Akira Films, Laika and Goldfish, all in Bogotá, “NarcoStore” for Colombia con Memoria Foundation in Interactive & Online, Websites – Ecommerce
• SILVER: Ogilvy Colombia with Akira Films, Laika and Goldfish, all in Bogotá, “NarcoStore” for Colombia con Memoria Foundation in Digital Craft, UX / UI – Utility / Ecommerce
• SILVER: MullenLowe SSP3 Bogotá “The Beer Cap Project.” For AB InBev / Aguila Beer in Direct Marketing, Out of Home – P.O.P. & In-Store
• SILVER: MullenLowe SSP3 Bogotá “She Speaks” for PONY Malta AB InBev in Mobile, Mobile-First Video – Over 15 Seconds
• SILVER: Ogilvy Colombia with Akira Films, Laika and Goldfish, all in Bogotá, “NarcoStore” for Colombia con Memoria Foundation in Experiential & Immersive, Physical Products
• SILVER: Ogilvy Colombia with Akira Films, Laika and Goldfish, all in Bogotá, “NarcoStore” for Colombia con Memoria Foundation in Out of Home, Apparel
• BRONZE: MullenLowe SSP3 Bogotá “The Beer Cap Project.” For AB InBev / Aguila Beer in Creative Effectiveness, Creative Effectiveness – Consumer / Brand
• BRONZE: MullenLowe SSP3 Bogotá “The Beer Cap Project.” For AB InBev / Aguila Beer in Experiential & Immersive, Physical Products
• BRONZE: McCann Colombia Bogotá “The River Apartments” for Banco de Bogotá in Out of Home, Brand Installations
• BRONZE: McCann Colombia Bogotá “The River Apartments” for Banco de Bogotá in Out of Home, Experiential & Immersive
• BRONZE: McCann Colombia Bogotá “The River Apartments” for Banco de Bogotá in Out of Home, Innovation in Out of Home
• BRONZE: Ogilvy Colombia with Akira Films, Laika and Goldfish, all in Bogotá, “NarcoStore” for Colombia con Memoria Foundation in Direct Marketing, Physical Items

Ecuador: 1 Bronze, 2 Merit

• BRONZE: MullenLowe Delta Quito “Unseen Players” for Banco Pichincha in Branded Entertainment, Experiential – Live / In-Person Events

Mexico: 1 Gold, 1 Silver, 2 Bronze, 7 Merit

• GOLD:: Ogilvy Mexico Lomas de Chapultepec “Victoria 1.8” for AB InBev Grupo Modelo Mexico in Public Relations, Brand Voice
• SILVER: Ogilvy Mexico Lomas de Chapultepec “Victoria 1.8” for AB InBev Grupo Modelo Mexico in Public Relations, Innovation in Lockdown
• BRONZE: Publicis WW Mexico City ”#StillSpeakingUp Deeptruth” for Propuesta Cívica AC in Direct Marketing, Craft – Use of Technology
• BRONZE: Publicis WW Mexico City ”#StillSpeakingUp Deeptruth” for Propuesta Cívica AC in Interactive & Online, Innovation in Interactive

Peru: 1 Bronze, 2 Merit

• BRONZE: McCann Lima “If You’re Outdoors, You Need To Protect Yourself” for League Against Cancer Peru in Out of Home, Billboards & Transit – Single

Spain: 3 Gold, 3 Bronze, 24 Merit

• GOLD: DAVID Madrid with Pickle Music New York ”Confusing Times” for Burger King in Radio & Audio, Broadcast – Series
• GOLD: DAVID Madrid with Pickle Music New York ”Confusing Times” for Burger King in Radio & Audio, Craft – Writing – Series
• GOLD: FCB&FiRe Madrid “Unboxing” for Netflix / PlayStation in Interactive & Online, Online-only Video – Interactive Video
• BRONZE: LOLA MullenLowe Madrid “”It’s On Us” for Unilever / Dove in Direct Marketing, Innovation in Direct Marketing
• BRONZE: FCB&FiRe Madrid “Unboxing” for Netflix / PlayStation in Film, Innovation in Film
• BRONZE: Cheil Spain Madrid “Tallk” for Samsung Spain in IP & Products, Digital Product

Otra noticia para revelar: “Para las mujeres el límite es el cielo”, Ingrid Perez Trujillo de Claro Colombia.